Growing Member Benefits Package Differentiating Club In Luxury Travel Industry
LUSSO Members Gain Access to the Gold Pass Benefiting the U.S. Ski Team and U.S. Snowboarding
EDEN PRAIRIE, MINN. - June 4, 2007 - When the snow is flying again next winter, LUSSO members staying in destination luxury homes near top ski resorts will be privy to the coveted Gold Pass, the ultimate lift ticket that provides VIP access to the slopes while benefiting athletes of the U.S. Ski Team and U.S. Snowboarding as they strive for gold.
"This is a great benefit to LUSSO members and America's athletes who both love the snow season," says Steve Greer, founder and CEO of The LUSSO Collection. "As part of The LUSSO Life package of member perks, the program will also give members access to some exclusive ski events nationwide. Our business model already ensures the best availability and access to our residences. Combine that with our growing package of LUSSO Life benefits and you have the best value in the industry. We are excited to offer the Gold Passes and look forward to announcing more member benefits soon."
The Team's Gold Pass program helps raise money to support the training, development and competitive needs of America's athletes. Each year there are a limited number of Gold Passes minted that provide access to more than 250 mountains across the country.
"This is a win-win for both LUSSO and the Team," said Janine Alfano, vice president of fundraising for the U.S. Ski Team and U.S. Snowboarding. LUSSO members will maximize their time on the slopes with easy access and a sense of Team status while also knowing LUSSO is helping to provide resources for young athletes to realize their dreams in winter¹s most exciting sports especially as we head to Vancouver in 2010.





